Hi, I'm Adam Lorton.

I help teams build useful things with AI — no jargon, no hype, just work that actually gets done.

Work with me

Three ways I can help.

Whether you're flying solo or leading a team, I offer focused, practical engagements — no fluff, no endless slide decks.

1:1 Coaching

Need clarity on a specific AI problem?

Book a private 1:1 call. You'll get no-nonsense guidance and leave with clear progress. Guaranteed.

Team Training

Ready to level up your team's AI fluency?

Book a team training. I'll put each team member in the **Hot Seat**, where they will learn by doing. Standard and customized programs available.

Executive Coaching

Looking to level up your AI game as a leader?

Sit with me 2-4x / month. You'll solve real problems and become an AI-assisted executive.

Don't just take my word for it

Liza Heid

This was a breakthrough in our AI journey!

When we started working with Adam, we had just launched ChatGPT Enterprise licenses… and everyone was scared to use it (except a few enterprising people planning personal vacations 😂). To build swift adoption, we announced an internal AI hackathon and brought Adam in to train our team leads.

Over 3 sessions, Adam used his "Hot Seat" method to take our team leads from ChatGPT Curious to Power Users who spread his training throughout the organization.

Our company president had the honor of judging team presentations during the Hackathon event, which involved evaluating two hours of 13 different team ideas. He later expressed that it was the most thrilling event in his over 40-year career, and he was on the edge of his seat the entire time! I attribute this to Adam's prep work with our teams.

Liza Heid

VP, People Operations, ALO Yoga

Team Training
Caroline Thomas

My training with Adam was truly eye-opening, and it completely changed my perspective on using AI in my field!

It taught me how to optimize AI for both daily tasks and big-picture planning, which is simply mind-blowing.

What I found most remarkable was the emphasis on harnessing the power of AI while still maximizing our uniquely human resources like focus, judgment, and taste. It's a creative and groundbreaking approach that has given me a whole new outlook.

If you're looking to go beyond the basics and truly transform your use of AI, I can't recommend this training enough.

Caroline Thomas

Founder, Head & Heart Therapeutic Solutions

Team Training
Dave Colliver

Adam's training did not disappoint.

We had a basic understanding of ChatGPT going into it and had even done some small projects with the tool. One of his comments really resonated with me: "The longer you stay in the ring with ChatGPT and provide it information and ask questions, the better the output will be." He stressed that "deep work" and focus with the tool will only enhance and improve results.

If anyone out there is either curious about AI and how it can improve their work output, or has a basic knowledge of AI but wants to learn from someone who has gone "deep" with ChatGPT, check out Adam's courses.

Dave Colliver

Founder, Colliver Technology Group

Team Training
Douglas Board

Adam made a complex topic understandable and engaging.

Our training session was remarkably accessible, thanks to his use of clear, non-technical language. We especially appreciated how Adam's encouragement of participation fostered a dynamic learning environment.

One highlight was seeing ChatGPT compare a candidate's CV to a job specification and immediately highlight areas of possible mismatch that could be explored in an interview. This was a highly-relatable example that showcased the power of AI in a context we were all-too-familiar with.

Douglas Board

Founder, Maslow's Attic

Team Training
Beth Oberhaus

AI can help improve patient outcomes and reduce costs.

As a healthcare executive in value-based care, I appreciated the focus on how AI can help improve patient outcomes and reduce costs. I also found the discussion of operational examples, such as email thread management, to be particularly helpful.

Overall, I highly recommend this training to anyone who is interested in learning more about how AI can be applied in healthcare.

Beth Oberhaus

Director of Population Health, Northern Michigan Care Partners

Team Training
Kirsten Brooks

A really useful session!

Adam got into the details and taught us how to phrase our prompts to get the best from ChatGPT.

I was a novice to using AI tools and this helped me get off on the right foot.

Kirsten Brooks

Head of Operations, Saxton Bampfylde

Team Training
"Grady"

This was a paradigm shift for me.

The training provided me with a whole new perspective on how to leverage chatbot capabilities to enhance my workflow. I went into the session thinking it would be mostly technical tips and minor tweaks to improve chatbot outputs — the "first drafts" that they are commonly used for. However, what I encountered was a paradigm shift in how to most effectively utilize a chatbot as a thought-partner and a productivity booster. It was refreshing to see deeper uses for AI.

I highly recommend this training.

"Grady"

Public Health Researcher, Company Name Withheld

Team Training

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Built by Adam Lorton in Traverse City, MI. Questions?